Natalie Murray is a health coach and fitness instructor based in Jamaica. Through our initial Skype consultation, Natalie expressed that she had an established brand & logo but needed guidance with social media. Her goal was to understand the direction in which her social media should be organized and styled. She also requested custom templates for social media & e-mail blast usage. From there I created two templates for her to utilize: one for posting her spinning class schedule, and the other to be used for informational and quote posts. Lastly, I also created a seven page social media brand style guide which listed details such as custom hashtag usage, image filter editing settings, font selections, and more.